Global Summit Program
Hyatt Regency Columbus
350 N. High Street
Columbus OH 43215

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8:00-9:00 AM
Registration

9:00-9:15 AM
Welcome & Opening Remarks

Deborah Scherer, Director of Global Markets Division, Ohio Department of Development

9:15-10:25 AM
Concurrent Breakout #1

• New-to-Export Markets – Canada and Mexico (PDF)
  Assess your company's export readiness and learn about the importance of conducting international market research in this session geared toward the new-to-export company. In addition, you will hear first-hand about the challenges and rewards of a company that has achieved export success. Managing Directors from Canada and Mexico will describe entry into their respective markets covered.
  
  
• Emerging Markets – Brazil (PDF)
  Brazil is one of the fastest growing and most stable economies in the world – and is by far the largest economy in South America.  This session will allow attendees to interact with the Brazilian Ministry of Commerce, as well as the Ohio Brazil Office, to find out more about this dynamic country and the exciting opportunities for Ohio companies.
  
  
• Structuring International Distributor and Representative Agreements (PDF)
  New exporters might assume that the distributorship and sales representative agreements which worked well in the United States are equally satisfactory, with little or no modification, for foreign markets. Unfortunately, this is not the case. In this session, seasoned professionals will clearly spell out the key elements of properly drafted contracts, and the major differences between these documents in the United States and the global marketplace.

10:25-10:45 AM
Break

10:45 -11:45 AM
Concurrent Breakout #2

• Export Documentation (PDF)
  For the small business exporter, managing the required documentation can seem daunting. But submitting the correct information - via the correct documents - with your international shipments is essential to ensure that your products arrive at the right place, at the right time, and that you get paid the right amount. In this session, knowledgeable practitioners will convey in simple terms what you need to know to get your export documentation done right.
  
  
• Emerging Markets – India (PDF)
  According to the US Department of State, India’s infrastructure, transportation, energy, environmental, health care, high-tech, and defense sector requirements for equipment and services will exceed tens of billions of dollars in the mid-term as the Indian economy globalizes and expands. Come to this session to learn about selling to India, whose gross domestic product (GDP), currently growing at over 8 percent, makes it one of the fastest growing economies in the world.
  
  
• A Case Study in International Marketing (PDF)
  Attendees will have the opportunity to learn how successful companies have been able to market themselves internationally.  Speakers will discuss strategies, best practices and will be available for questions and answers.  Companies looking to connect with professionals with current, first-hand experience in successful international marketing should consider this session.

12:00-2:00 PM

Governor's Excellence in Exporting Awards Luncheon Ceremony
Keynote Speaker – David L. Joyce, President and Chief Executive Officer, GE Aviation (PDF)

2:15-3:30 PM
Concurrent Breakout #3

• Export Finance Tools to Grow your Export Sales (PDF)
  Want to export, but are afraid of losing your shirt?  Are you turning away orders from foreign customers, because you don’t have enough working capital to produce the goods?  Do you have a foreign buyer who needs financing to buy your U.S.-made goods?  This session explores export credit insurance, sources of working capital, and other Export Finance Tools to help you sell more, sell safely, and grow your business.
  
  
• Emerging Markets – Middle East (PDF)
  Officials from regional business councils in the Middle East provide the latest developments and key business opportunities in these dynamic economies. In addition, you will hear first-hand about the challenges and rewards of a company that has achieved export success in the Middle East.
  
  
• Protecting your Intellectual Property Abroad (PDF)
  Have you been avoiding potentially lucrative markets for fear of having your intellectual property stolen? Learn more about how to decide which markets to pursue in order to increase sales yet maintain a sense of security. This session will focus on how to conduct due diligence and take other precautionary measures to protect your products in risky markets.

3:30-4:00 PM
Break

4:00-5:15 PM
Concurrent Breakout #4

• Global E-Commerce: Establishing Successful Online Marketing (PDF)
  Learn how to ensure getting paid and avoid becoming the victim of fraud when selling your products online. In addition, a successful Ohio company that sells domestically and internationally online will share its experiences in conducting internet sales.
  
  
• Emerging Markets – China (PDF)
  Ninety-five percent of the world's consumers live outside of the United States, so if a U.S. business is only selling domestically, they are reaching just a small share of potential customers. This session discusses the latest opportunities for trade and export to China. In 2009, China became Ohio’s third largest export trading partner, which further reinforces the importance of considering China as an export market for Ohio companies.
  
  
• International Negotiations (ppt not available)
  Cross Cultural Simulation focused on learning the various cultural aspects of negotiations internationally. Summit attendees will participate in an interactive seminar with a simulated culture/business negotiation activity along with practical information.

5:30-7:00 PM
Ohio Global Summit Reception
Deborah Scherer, Director of Global Markets Division, Ohio Department of Development

Richard L. Moore, Grand Commodore, Association of Ohio Commodores